Any pointers on how to build a good sales process? We're just starting out on B2B SaaS sales and could definitely use some help

What Am I Missing
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  1. Do you have your first 10 (or 5) customers?
  2. If yes, do you have case studies and testimonials on review sites?
  3. If no, don’t think of a process just yet. Think of ways to overcome the trust deficit that you face as an early startup. What people want to know is “will you be around in 1 year” and “will this product actually work”. But the way they will answer this question when you have less than 10 customers is by deciding ‘can I trust this person’?
  4. If you have 10 customers and case studies then try to expand the influence and trust sphere using those.
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