I think the main thing was that we never thought we needed to raise a bunch of $$$ and hire a huge team to get to our goal. Because our goal was 10M or 50M or… we just had to make it to that next step.
That being said, it can sometimes lead to an underinvestment in things that take a long time to execute on i.e. executive hiring, ops hiring. Those are some areas we need to invest more in now even though we can probably get to the next step without it. It just makes the step after that even harder.
We clearly need to build out a larger supporting organization. We were very scrappy getting to this point but like I mentioned, we need to hire better in finance, ops, marketing, etc.
It’s also much harder to move the needle now given the base is so high so finding scalable marketing techniques vs taking on every random opportunity will be important.